Analyzing keyword popularity gives you an idea of the potential online market volume.

Write effective content:

By adding custom keywords to your website content, you can instantly connect with potential users and address their needs.

Understand User Behavior:

By analyzing the terms your customers use, you get an idea of their needs and service to those needs.
Where the Keyword Search Optimization Comes into Play
Optimization Strategies in every aspect of internet marketing, linking to building, grouping your keywords into your AdWords ad groups, how to organize your site content, your information. Plays an important role in architecture.

SEO Keyword Optimization

When it comes to SEO, the success of your organic search efforts largely depends on how efficient you are at finding, researching, analyzing, and selecting the right engine keywords for your website.
However all other aspects of SEO depend on successful keyword optimization. So What’s more, optimizing keywords touches every aspect of your SEO marketing efforts.

Title tags:

Your target keywords must be included in the title tags (and front load) on your website, both on-page and off-page, this is the most important piece of content.

Links:

Keyword optimization should be integrated into your link-building strategy. Internal links, inbound links, branded links; navigational links should be your top keywords.

It is also important to track and manage your link efforts
Content Strategy:

If you want to rank well and connect with searchers, you need to use your keywords in your content. For SEO, Wordstream helps combine keyword research with content writing (just to say …).

Images:

Don’t forget to improve the keywords in the images on your website. Target keywords should be used in your icon ALT attribute and file names, to name a few.

Meta Description:

There is some debate over whether or not to include keywords in your text snippets that help with ranking. But there is no doubt that the search for the keyword in your Meta tags generates more clicks per search.

URL:

Be sure to include the SEO keywords in the file name slugs, as I did with the URL of this page. The page is about keyword optimization, so slug name keyword optimization

Site Structure:

However Keyword optimization is also important for creating and organizing your site content. So not only do you need to select keywords, but you also need to group them by ranking and order the same pages on your website accordingly.

Keyword optimization tool

The Google Trends
Google Trends looks at the relative popularity of keyword searches over time.
For example, if we look at the term “apparel” for the last five years, we see that the popularity increases every October.

It’s because of Halloween.
But how useful is it for keyword research?
For starters, it can help you plan your content calendar. Let’s say you sell apparel online.

It makes sense to publish or republish a list of “10 Scratch Halloween Costumes for 20X” every September / October.
The Keyword Generator

Keyword Generator searches up to 150-word ideas for any badge keyword.
For example, if we search for “bitcoins,” we find 100-word word ideas with their estimated monthly search volume.

For the first ten keywords in each list, we also show the keyword difficulty (KD) score. This is a number between 0–100 that estimates the difficulty in ranking. In general, the higher it is, the more backlinks you will need to rank.

The Keyword Sheeter
Keyword Sheeter pulls thousands of suicide suggestions from Google.
To get started, enter one or more keywords in the badge and click "Sheet Words"

If you want to generate a lot of keyword optimization ideas fast, this is the tool for you. It pulls in about 1,000 views a minute, and you can get the results for free with one click.
The only downside to Keywords is that it is very basic.
It doesn't show search volume or trends statistics, and it doesn't group keywords as Keyword Planner does.

Youtube keyword optimization

Find the right words
Paid keyword research tools can give you powerful insights into the best keywords to improve your videos.
You’ll see all kinds of statistics with this tool – including trading videos, related terms and more.

For serious YouTubers, this is the best SEO tool to use.
But if you’re not ready to spend $ 39 per month to pay for vidIQ yet, there’s an easy way to sign up.

Go straight to YouTube and start typing an industry-related keyword into the search field at the top of the page.
Search your competitor’s famous videos

Your competitor is meeting an audience like yours, which means it’s a great idea to see which videos their audience loves.

Watch their popular videos and improve their keywords.
From the title and description we can guess that he chose the keyword “Yoga for beginners.”

Make sure there is less competition for your keywords

If your YouTube channel is new, you don’t want to go against the giants who already have a million followers.

To avoid this, make sure your keywords are not difficult to rank.
One way to do this is to use a tool like KWFinder.

We say you chose the keywords “Content Marketing for Nonprofits”.
Plug it into the W-Finder search field, and you’ll see that it’s keyword difficulty score is 31 (a great score, because you want to go below 40).